University of Salford

Faculty Member, Salford Business School

Lecturer

College of Arts & Social Sciences

Thesis Title: Blended Learning: An interpretive action research study

Chris Procter
Elaine Ferneley

About

His research interests are in blended learning, management education, search engine optimisation and enterprise 2.0.

He joined the Salford Business School (before the Information Systems Institute) as a Graduate Teaching Assistant in 2003 and was appointed as a Lecturer from the 1st January 2006.

Current projects include MNEMOS - development of Enterprise Cultural Heritage Concept for craft sector SMEs - http://www.enterpriseculturalheritage.org/

Also, INNOPOLIS - using the concept of university city regions. INNOPOLIS aims to enhance the process of knowledge exchange between universities and enterprises.  http://www.knowledgecities.eu

Aleksej is leading the Search & Social Media Marketing evening course which is aimed at developing SEO and Social Media Marketing skills. Working with a number of leading local marketing agencies this course offers a combination of academic theory and a number of practical examples offered by the agency guest speakers. In addition to the evening sessions this course also includes online training material from SEMPO Institute - http://www.searchmarketing.salford.ac.uk

Contact Information

Homepage:

http://www.business.salford.ac.uk/staff/aleksejheinze

Address:

Maxwell Building

Telephone:

0161 2955024

 

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